My 13 year old grand daughter is crazy about Abercrombie & Fitch but as their shops are very thin on the ground, especially in the UK, we have problems finding their clothes for her. On a recent trip to New York I visited the 5th Avenue store and was met by what I can only describe as a wall of sound. I had to scream at the assistants who very helpfully screamed back at me. The music is so loud. However I was very impressed by the set up and all the healthy and beautiful young staff. I would have loved this shop if I was only 40 years younger.
Well you Brits out there I have found the UK equivalent online. Purely by accident I found Jack Wills. It is a great site for young active people. The clothes are stylish and sporty and I love the photography. OK so Jack Wills doesn't have the same ring to it as Abercrombie and Fitch but what the hell.
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